Perfume Know-How — perfume concentration

Imagine, you’ve spritzed your favorite perfume just before you leave the house, and by noon, you are left with hardly a whiff of the fragrance. So you apply more to no avail, yet you’re next gettin...

False, the intensity of the perfume is not equivalent to the longevity of the perfume. The longevity of the fragrance depends on several other factors such as the percentage of neat fragrance oil (...

You may have seen all sorts of names in the fragrance section: eau de parfum, eau de toilette, eau de cologne. What's the difference and why are some more expensive than another?  When we are formu...