Creating a fresh and clean ambience for:

The Ordinary

At Scent Journer, we excel not only in fragrance development but also in odor neutralization.

Today, we shall look at our collaboration with The Ordinary and break down our scent solution. 

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Scent solution

Eliminate Kitchen Scent

By collaborating with Scent Journer, The Ordinary sought to create a fresh and clean environment for their PR event in a cafe to fit the clean, minimalist branding of The Ordinary

The Brand

The Ordinary, a pioneering Canadian skincare brand, is renowned for its commitment to transparency, efficacy, and affordability. With a mission to demystify skincare, The Ordinary offers a range of high-quality, science-backed products that cater to diverse skin needs without breaking the bank. Their brand values emphasize integrity, innovation, and simplicity, ensuring that each product is formulated with proven ingredients and clear, straightforward labeling. The Ordinary skincare is also prided for omitting any harmful parabens, minerals oils, and sulphates, leaving only the best, most effective ingredients.

The brand's aesthetic is minimalist yet modern, characterized by sleek packaging in neutral tones like white, black, and grey. This clean and clinical design reflects their dedication to purity and functionality, making effective skincare accessible to all.

The Brand

The Ordinary, a pioneering Canadian skincare brand, is renowned for its commitment to transparency, efficacy, and affordability. With a mission to demystify skincare, The Ordinary offers a range of high-quality, science-backed products that cater to diverse skin needs without breaking the bank. Their brand values emphasize integrity, innovation, and simplicity, ensuring that each product is formulated with proven ingredients and clear, straightforward labeling. The Ordinary skincare is also prided for omitting any harmful parabens, minerals oils, and sulphates, leaving only the best, most effective ingredients.

The brand's aesthetic is minimalist yet modern, characterized by sleek packaging in neutral tones like white, black, and grey. This clean and clinical design reflects their dedication to purity and functionality, making effective skincare accessible to all.

The Event

To commemorate their newest product releases, The Ordinary held their first ever Asia event in Singapore at Keong Saik Bakery in collaboration with Access Communications, a PR integrator company.

However, the nearby kitchen resulted in the space being filled with the smell of food. This did not suit the clean, minimalist branding of The Ordinary, thus they were keen to find a solution for the smell.

The Event

To commemorate their newest product releases, The Ordinary held their first ever Asia event in Singapore at Keong Saik Bakery in collaboration with Access Communications, a PR integrator company.

However, the nearby kitchen resulted in the space being filled with the smell of food. This did not suit the clean, minimalist branding of The Ordinary, thus they were keen to find a solution for the smell.

The Solution

During this PR campaign, the cafe uses our odor-neutralizing technology.

To fill the space, we used our industrial-sized diffuser and filled it with our odor-neutralizing solution, effectively trapping all unwanted odor in the air, and breaking them down. Thus the space would smell clean and pure, reflective of The Ordinary’s vision. 

The Solution

During this PR campaign, the cafe uses our odor-neutralizing technology.

To fill the space, we used our industrial-sized diffuser and filled it with our odor-neutralizing solution, effectively trapping all unwanted odor in the air, and breaking them down. Thus the space would smell clean and pure, reflective of The Ordinary’s vision. 

Why our odor-neutralizing solution work?

Our advanced odor-neutralizing solution is designed to actively traps and breaks down odor molecules, eliminating unwanted, fishy odors at the source. What’s left behind is a refreshingly clean atmosphere that perfectly aligns with your brand’s commitment to quality.

For a fragrance-free brand like The Ordinary, our solution is ideal. It neutralizes odors without relying on added fragrances, ensuring that the freshness comes from true odor elimination rather than simply covering up malodors. This approach underscores our expertise and commitment to providing innovative scent solutions that enhance your brand experience.

Stand Out with Scent
That’s Truly Yours

In a market flooded with generic fragrances, our clients turn to us for something different. We develop and design unique scents that go beyond the typical hotel and shopping mall-inspired aroma.

Your fragrances will be tailored to resonate with your brand’s identity to set your business apart from the crowd.